Tuesday, September 21, 2004
Eyetrack III - What You Most Need to Know
This is a very interesting study in how people use news-oriented web sites. In particular, the study tracked people's eye movements and how long they looked at which portions of the screen.
While there is a lot of research required to validate their top-line guesses as to what is going on, it provides many interesting data bits to consider about how people use a web environment and how sites might improve their layout accordingly.
Eyetrack III - What You Most Need to Know